The Wellable Blog

Wearable Fitness Companies Compete, Employers Win

This just in: wearable fitness companies are in a race to grab market share and are spending big dollars on advertising!  According to a Kantar Media report, wearable activity tracker companies are spending millions of dollars on advertising to ...
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Apple Health And Corporate Wellness

Two of the most common questions we are asked at Wellable are whether or not Apple Health is a game changer for corporate wellness and if Wellable integrates with Apple Health.  In regard to the latter, the answer is yes; users can have the step ...
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Analysis: Do 70% Of Fitbit Users Churn In Less Than 12 Months?

With Fitbit recently filing for its initial public offering, a significant amount of data about Fitbit and the consumer wearable market is finally available to the public.  As the widely recognized leader in the wearable tracker market, Fitbit’s ...
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5 Things To Do Before Using Fitness Apps

Most individuals start the year off with high goals and end up six months later in the same place as January 1.  Millions of Americans vow to transform their health and eagerly accept any and all recommendations thrown at them, including the newest ...
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Top 5 Apple Watch Fitness And Health Apps

There are dozens of health apps set to launch for the Apple Watch, which recently shipped out to consumers worldwide, and some analysts believe Apple has sold 2 million units in as little as two weeks of preorders.  As the Apple Watch captures ...
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Do Health Apps Benefit Healthy People?

Consumers are flocking to health and wellness apps and have tens of thousands to choose from.  But if those consumers are already healthy, new research from the British Medical Journal titled “Can healthy people benefit from health apps?” suggests ...
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Fitbit Changes Calculation For Active Minutes

Fitbit announced last week that it is changing the way it calculates and displays active minutes for users.  Under the new methodology, active minutes will only be attributed if a user participates in an activity for over 10 minutes, which is what ...
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Fitness Tracker Device And Services Market To Reach $5.4B And $1.9B In ...

The global revenues for smartphone-connected fitness tracking devices and equipment will grow from $2 billion in 2014 to $5.4 billion by 2019, according to a report from research firm Parks Associates.  In another report by Juniper Research, the ...
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Report: Health Plans Have Few Apps, Few Downloads

A recent report from Research2Guidance delves into the topic of why health plans fail to generate significant reach with their mobile app portfolio.  Specifically, 70% of health insurance companies have published only one or two apps and 67% of ...
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Everything You Need To Know About The Apple Watch – Wellness Edition

After much anticipation since its first introduction last September, Apple launched the Apple Watch and provided the world with a comprehensive view of what will likely become the most popular smartwatch.  Below is a highlight of the health and ...
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