The Wellable Blog

Fitbit Changes Calculation For Active Minutes

Fitbit announced last week that it is changing the way it calculates and displays active minutes for users.  Under the new methodology, active minutes will only be attributed if a user participates in an activity for over 10 minutes, which is what ...
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Fitness Tracker Device And Services Market To Reach $5.4B And $1.9B In ...

The global revenues for smartphone-connected fitness tracking devices and equipment will grow from $2 billion in 2014 to $5.4 billion by 2019, according to a report from research firm Parks Associates.  In another report by Juniper Research, the ...
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Report: Health Plans Have Few Apps, Few Downloads

A recent report from Research2Guidance delves into the topic of why health plans fail to generate significant reach with their mobile app portfolio.  Specifically, 70% of health insurance companies have published only one or two apps and 67% of ...
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Everything You Need To Know About The Apple Watch – Wellness Edition

After much anticipation since its first introduction last September, Apple launched the Apple Watch and provided the world with a comprehensive view of what will likely become the most popular smartwatch.  Below is a highlight of the health and ...
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Source: Fitbit To Acquire FitStar, Impacts Wellness Programs

TechCrunch reported that Fitbit is evaluating a purchase of FitStar for upwards of $25 to $40 million in a mix of cash and stock.  Since FitStar makes apps that help consumers to actually be more active, this unique merger of two consumer-centric ...
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Top 5 Reasons Why Mobile Apps (Not Wearables) Are The Future Of Wellness

It’s been almost a year since we last published a blog post about how mobile apps are the future of consumer and enterprise wellness programs, and 12 months later, the data couldn’t be clearer – we continue to be headed down an app-centric path.  As ...
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Texting Turns 22 And Remains King

On December 3, 1992, the first ever short message service (SMS), or text message, was sent, making this nearly ubiquitous service 22 years old.  A short “merry christmas” was sent, and little did people know that quadrillions of text messages later, ...
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More Trackers, More Problems (For Employers)

Two weeks ago, we blogged about Fitbit’s three new activity trackers and what that means for corporate wellness programs.  In the competitive world of wearable devices, we shouldn’t be surprised about the recent product releases from Jawbone, Basis, ...
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Fitbit’s New Product Line and the Importance of BYOD Wellness

We recently tweeted about leaked photos and marketing materials for a new line of Fitbit activity trackers.  There is no longer a need to speculate because Fitbit officially released its new line of products – the Charge, Charge HR, and Surge.  In ...
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The Great Unbundling – The Case For The Multi-App Platform

“Mobile usage is meant to be fast and focused.”
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