Category: Corporate Wellness

Guardian Life Insurance Company of America’s 4th Annual Workplace Benefits Study revealed that a majority of working Americans are overestimating the knowledge needed to make informed decisions about their benefits to set them on a path toward employee well-being.  Through a 10-question, true-false quiz given to 1,439 employees age 22 or older, the report showed that while 80% of employees believe they understand their benefits very well, only 49% demonstrated they actually do (as defined by scoring an A or B).  The quiz also revealed that millennials received the lowest scores, with one in four receiving a failing grade.

There seems to be a communication breakdown as the survey shows that working Americans are less positive about their company’s benefits education efforts, including the effectiveness of benefits meetings and health fairs.  This is an important opportunity for human resources, which 46% of Americans rely upon as their source of benefits information, to make a difference in helping their employees become educated and feel confident in their benefits choices.

How To Guide For Health Fairs
Results of the quiz indicate workers are most interested in the following employee benefits topics, which clearly indicate a desire for financial benefits and wellness.

  • 38% savings for retirement
  • 19% protecting income
  • 17% reducing debt
  • 16% how benefits work

As employee wellness programs fall under benefits, the workplace remains an integral part of working employees’ financial security.  With approximately 50% of employees having a good understanding of their workplace benefits, more can be done to help them make benefits decisions.  The good news is that most employers want to facilitate these decisions as well.  The report showed that “helping employees make better benefits decisions” is the second most important benefits strategy behind “making plan design changes to reduce costs”.  If employers want to react to the suggestions of employees, below is the list of top recommendations.

  • Simple, clear explanation of benefits
  • Personalized information tailored to employees
  • Access to expert guidance to answer questions
  • Online support including interactive tools

In the end, research findings show that more effective communications can lead to employees valuing their workplace benefits and having increased loyalty to the companies they work for.


Category: Corporate Wellness

Last week, we published a post about five of our favorite examples of unique wellness benefits currently being implemented by leading companies.  After incredible interest in these examples, we thought we would create a Bay Area edition.  In the hypercompetitive arena of Silicon Valley, the march toward innovation has companies heavily investing in the recruitment and retention of their most valuable asset – their employees.  These organizations also have a strong desire to keep their employees healthy and productive.  As a result, many of them  offer unique and differentiated wellness benefits that are worth sharing.

Airbnb
Time from work is essential for recharging and staying fresh.  This community-driven hospitality company offers their employees a $500 travel credit every quarter for a stay at any Airbnb listing worldwide.  The benefit allows employees to recharge while regularly connecting with their host community.  Employees also receive four hours of paid time off each month to volunteer around the globe.  Combining the two benefits may be a popular choice amongst employees…

Dropbox
Unlimited paid time off is critical to Dropbox’s work-life balance strategy.  Employees can use benefit for new parent leave, family vacations, sick days, and more so they never worry about being unable to detach from work.  Combined with charitable contribution matching and other social impact benefits, Dropbox provides employees with the time and resources to connect and support their communities.

Salesforce
As a customer-oriented company, Salesforce takes care of their employees so they can take care of their customers.  It is no surprise that wellbeing is one of Salesforce’s fundamental values.  From treadmill desks to workout classes to a wellness reimbursement program ($100 every month to be used on health and fitness programs), Salesforce has it all.  They also have wellness zones in which employees can put away their devices and practice mindfulness.  To provide employees with opportunities to expand their minds away from work, Salesforce launched a Press Pause speaker series.  Speakers discuss subjects relating to core values, which includes numerous sessions on wellbeing.


Twitter
Unlike the tweets that made this company a household name, Twitter’s wellness benefits do not come up short.  Health benefits include meditation rooms and ergonomic consultations for your workspace.  The company also has an in-house fresh juice and smoothie bar and onsite exercise classes throughout the day.

Zillow
In addition to purchasing Fitbits for every employee, Zillow has wellness days where the whole office takes a full day off to “press the reset button” and participate in Zillow-sponsored fitness events (hiking, biking, Soul Cycle, boot camp, etc.), eat healthy food, and get massages.  The company offers rich maternity and paternity benefits, and once mothers are back at work, they can take advantage of fully-equipped nursing rooms with hospital grade pumps and fridges as well as overnight breastmilk shipping when traveling on business.


Category: Corporate Wellness

As employee health and wellness continues to become an area of focus for employers across the world, leading companies are making unique and differentiating wellness perks a staple of their benefits package.  These benefits are becoming the norm and are critical for companies to recruit, retain, and engage talent.  Below are five of our favorite examples currently being implemented by companies.

JP Morgan Chase
Despite the prevalence of autism in the United States (one in 68 children), few companies offer autism benefits.  JPMorgan Chase offers autism benefits to its 160,000 U.S. employees, many of which are being affected by the disease.  Benefits include coverage for the initial autism diagnosis and the various types of therapies that are often prescribed for the neurobiological disorder.  This includes applied behavioral analytics, cognitive behavioral therapy, nutritional counseling, periodic developmental screening, individual or group family therapy, speech and occupational and physical therapy.

Boxed
Boxed takes helping employees with large life event expenses very seriously.  It starts with paying for college tuition for the children of employees and includes covering the wedding expenses for all unmarried employees.  With benefits like these, Boxed likely enjoys high employee retention.  Don’t be surprised when parents tell their children that they spent their entire careers at Boxed!

 
PricewaterhouseCoopers (PwC)
Employers are beginning to see the toll that student debt is taking on their employees.  This includes higher stress and personal distractions.  PwC responded this summer by helping nearly half of its 46,000 employees pay down their student loans.  The company will contribute $100 per month ($1,200 per year) for up to six years (a maximum of $7,200) to help non-management employees pay down their student loans.  With an average employee age of 28, the impact will certainly be felt and recognized.

Microsoft
Last year, Microsoft made a number of changes to its benefits package, including doubling the amount of paid time off new parents will receive, adding companywide holidays, and reworking its 401(k) matching program.  The company also began to offer one-on-one financial coaching sessions with a Fidelity representative.  According to the Microsoft benefits team, one of the goals of the changes was to equalize healthcare and retirement benefits, which highlights the increasingly important role financial wellness is playing in overall well-being.

La Macchia Enterprises
Content is king!  La Macchia posts new health and wellness content on their website every day and employees are regularly encouraged to check it out.  The company also hosts an annual “Wellness Action Day,” a daylong event for employees and their families that features wellness vendors, healthy snacks, and fitness games.  With more than 95% participation in the program, the wellness program must be doing something right.


Category: Corporate Wellness

Twenty years ago, the Society for Human Resources Management (SHRM) conducted the Innovative Benefits Survey to measure the state of employee benefits at that time.  The recurring survey, which has been modified over the years, continues to follow changes in employee benefits and, as expected, shows the evolution of employee benefits in a world where recruiting and retaining talent continues to be more challenging.

According to the 2016 version of the survey (2016 Employee Benefits Research Report), the types of benefits programs grew from 60 in 1996 to 344 in 2016.  This number reflects benefits programs covered in the study, which does not mean it captures all types of benefits.  In addition to various forms of health insurance, the stable benefits include prescription drug coverage, employer assistance programs, medical flexible spending accounts, long-term care insurance, paid vacation, retirement preparation planning, and wellness programs.

In regard to employee wellness, 92% of employers responded that they offer some type of wellness benefit.  The specifics of what is offered varies significantly from employer to employer.  Wellness resources and information grew from 54% in 1996 to 72%, in 2016 while smoking cessation programs decreased 4% (45% to 41%) during the same period.  Onsite health screening programs decreased the most (22%) from 53% in 1996 to 31% in 2016.  This should come as no surprise because employers are realizing, albeit very slowly, that biometric screenings do not work.  In the past 12 months, organizations that increased their employee benefits were most likely to increase health-related (58%) or wellness (45%) benefits, showing the importance employee health has become within the benefits paradigm.

Another interesting piece from the survey was the increase in popularity of standing desks.  The use of standing desks at work increased from 13% in 2013 (the first year it was included in the survey) to 33% in 2016.  This increase is shocking given that research shows that standing desks do little to support health.  This is because the incremental number of calories burned by standing vs. sitting is minimal.  When wellness advocates report that sitting is the new smoking, employers should not think that avodng sitting is the cure.  The cure for the problem is walking or other physical activity.


Category: Facts and Research

A study from Financial Finesse shows that the burdens of financial stress have significant and tangible impacts on employers and employees. As a result, proper financial wellness tools have the ability to significantly benefit both parties.

“For its 2016 ROI Special Report, Financial Finesse conducted a case study of a Fortune 100 company’s comprehensive workplace financial wellness program from 2009 to 2014.  Depending on employer size, employers can save up to $433,007 in garnishments, up to $682,034 in flex spending/health savings, and up to $4,347,275 in absenteeism by improving the workforce’s financial wellness score from 4 to 5 on a 10-point scale.  The savings is even greater when improving the workforce’s financial wellness score from 4 to 6.”  Savings from flex spending/health savings accounts are a result of greater contribution rates from employees with higher financial wellness scores.  When an employee increases his or her contribution to one of these pre-tax savings accounts, an employer has lower FICA tax expenses.

The study also found higher financial wellness scores correlate with the ability and choice to make increased retirement saving deferrals.  Although employees overall were not saving the recommended 10% to 15% of their income for retirement, those with higher financial wellness levels made larger contributions on average.  An analysis of retirement plan contribution rates found that employees that improve their financial wellness score from 4 to 6 could potentially improve their retirement plan balance by more than 27%.  Increased savings reduces financial stress, and as a result, employees may have improved overall health.

financialwellness

 
Financial wellness programs are just beginning to become staples of employee health programs.  For organizations looking to incorporate financial wellness into their benefits offering for the first time, there are a number of budget friendly options to choose from.  For those employers with a 401 (k) plan, the plan administrator should have free financial wellness resources for their clients to use.  There are also a number of advocacy groups and wellness vendors, including Wellable, that offer a free financial wellness seminar/webinar.


Category: Facts and Research

Employers, health plans, and government agencies all try to ascribe a value to healthy living.  Each one has their own motivation and perspective on why they care, but all of these reasons focus, to some degree, on managing healthcare expenses.  Since individuals (employees, members, etc.) are the focus of healthy living programs, program sponsors should focus on how to engage these users.  A multi-faceted approach works best, and most employers and health plans put rewards and incentives at the center of their engagement strategy.  One of the downfall of this approach is that the economics of participation are largely driven by the sponsor funding prizes to encourage employees to participate.  In addition to funded rewards, sponsors should also focus on the economic value of healthy living to the individual.  NOTE: Healthy living has numerous benefits, but this post focuses strictly on financial benefits.

A study suggests that individuals who exercise with as little as 30 minutes of walking for five days a week could save up to $2,500 a year.  This amount is multiples higher than most sponsor-funded rewards so wellness programs would be wise to educate individuals on this benefit if they believe financial rewards will drive the most engagement.  The study, published in the Journal of the American Heart Association, looked at data from more than 26,000 men and women and included researchers from leading academic institutions and hospitals, including Yale and Johns Hopkins.

To capture the data necessary for the study, researchers utilized the annual Medical Expenditure Panel Survey, which asks a large, representative group what they spent on healthcare (insurance premiums, pharmacy, etc.) in the past year.  It also captures information on diagnosed illnesses as well as lifestyle issues, such as income, educational level, and, most importantly, physical activity levels.  With all this information, the researchers split the respondents into two groups: those that met the national exercise guidelines (30 minutes of moderate exercise five days a week) and those that did not.  The analysis showed that individuals that met the national exercise guidelines spent $2,500 less in annual healthcare expenses as it relates to cardiovascular disease.  The savings included $400 on prescription medicines and far fewer emergency room visits and hospitalizations.  The researchers controlled for insurance coverage.

 
If financial incentives are a big part of their wellness engagement strategy, sponsors should focus on educating individuals on the lower healthcare costs associated with a physically active lifestyle.  Since the study focused on just cardiovascular disease, the researchers believe that the amount of savings could actually be much higher.


Category: Engagement

“The best job candidates may have their pick of companies to work for, but employers don’t always have their pick of the best candidates.  One reason for this is because some companies aren’t focusing on doing more to distinguish themselves from their competitors.”  An article in Forbes highlights the importance of creating benefit packages that appeal to the workforce an employer wants to build.  The article outlines eight unique benefits that can differentiate an employer from competing companies so they can secure new talent and retain the talent they currently have.  The list of suggested benefits resonated with the Wellable team.  Each one had a direct or indirect connection to employee health and wellness.  Below are the benefits suggested by Forbes and how these benefits relate to employee wellness.

#1 Benefits That Focus On The “Why”
Forbes: “The best ROI on benefits results when leaders focus on the ‘why’ and then develop benefit programs that align with the higher purpose.”

Wellable: Wellness programs often fail because employers misunderstand the reason for having one in the first place.  A healthy workforce has numerous financial and non-financial benefits, but the reason employers should have one is because they care about their employees and their well-being, not because they are trying to lower healthcare expenses.  This is why programs focused on cost reduction looks so different from those focused on the emoployee.

#2 Holistic Wellness With Rewards
Forbes: “This could include giving employees rewards for all things related to health — physical and emotional…These are so easily tracked on APPs and communicate that the company truly cares.”

Wellable: Not much to add here…

#3 Things Employees Actually Want
Forbes: “Poll them. Listen. Respond. One major company I know took away weekly, local fruit. They didn’t realize how much it would hurt morale.”

Wellable: Every company is unique, but a survey showed “employees expressed the greatest preference for wellness and fitness programs at work (30%) followed by a point-based rewards system (25%),” which could also a point-based wellness challenge.

#4 Mini-Sabbaticals
Forbes: “Distinct from vacations and leaves of absence, sabbaticals can be designed in one- or two-week increments every few years to allow employees time off to focus on development or simply to refresh and regroup, away from the normal demands of the job.”

Wellable: There are a number of ways to keep employees well, and an opportunity to refresh (through sabbaticals, flexible work schedules, or 6-hour work days) is certainly one of them.

#5 Development Opportunities
Forbes: When it comes to recruiting millennials, employers “are finding that employees want to work for companies that will invest in their personal and professional development.  The benefits of leadership development far outweigh ping pong tables.”

Wellable: Personal development includes learning to live a healthy and balanced life, manage stress appropriately, and achieve health-related goals.

#6 Parental Flexibility
Forbes: “Offer maternity and paternity leave, including to those who adopt children.  Additionally, allow for telecommuting and flex work schedules so parents can be involved in both their work and family lives.”

Wellable: Successful wellness programs support employees in trying to find the time to be healthy, especially when available time seems to shrink (during parenting).

#7 Personal Branding Help
Forbes: “When employees are encouraged to understand and share their personal brands, both the company and the employee benefit.”

Wellable: Ever talk with someone who successfully achieved a personal health goal?  Success in healthy living, especially when it involves a big change in someone’s life, is part of their personal story.

#8 A Sense Of Community
Forbes: “Companies that can create a powerful sense of community tend to attract and retain talent. Humans are wired for connection and seek belonging.”

Wellable: There are lots of ways to build community within an organization, and it does not always have to center around work.  Employees build community through fitness classes and team-based wellness challenges.


Category: Corporate Wellness

To counter criticism that wearable devices do not produce better health outcomes, Fitbit partnered with Fitabase to create a curated Research Library that contains an up-to-date reference list for studies that have used a Fitbit device.  From validations studies to innovative intervention and one-off case studies, the reference list covers nearly everything that has been published in peer-reviewed journals.  Currently, the resource includes 162 studies, and Fitabase will maintain the Research Library with new references and links to studies as they are published or meet the standards of acceptance.

In regard to corporate wellness research, Fitbit announced the results of two studies that looked at the impact of Fitbit on healthcare costs.  The company sponsored a study to evaluate the return on investment of workplace wearables.  The study reviewed three years of medical claims, pharmacy, biometric, and activity data to analyze a Fitbit corporate wellness programs at a large, self-ensured employer with more than 20,000 employees.  The study included 2,689 participants, 866 of which opted into the program and used the Fitbit tracker for some duration of the program.  The first year was a baseline.  The following two years looked at the impact of the Fitbit program.  The analysis found that the average cost of employees who opted into a workplace Fitbit program was reduced by nearly 25% (about $1,300 per person).  Of those who opted in, 266 employees used their Fitbit tracker for at least half the duration of the program and decreased their healthcare costs even more – about 46%.

Fitbit also referenced a smaller employer study from 2014 by the Dayton Regional Transit Authority (DRTA), which distributed Fitbits to about 600 of their employees.  The DRTA was able to see an improvement in health outcomes including an average decrease in LDL cholesterol levels of 12 points and in glucose levels of 17 points after one year, which the company estimated would save them about $2.3 million over two years.

It is important to note the Fitabase is going to included “nearly” every peer-reviewed study.  Which studies will not be included and why?  Hopefully, the criteria for including or excluding a study will not be based on the outcome.


Category: Facts and Research

Research from HealthFitness and The Connell Group shows that despite wellness program participants having greater satisfaction with wellness programs and perceiving themselves as healthier, nearly 60% of employees do not participate.  There have been numerous surveys trying to identify what causes individuals to not participate, including one covered in another blog post, that have shown similar barriers to engagement.

According to the survey, wellness program non-participants expressed interest in engaging with their program but refrained from actually doing so for a number of reasons.  The good news is that there is interest from non-participants and the barriers they identify are manageable by employers.

The biggest barrier reported by respondents was a lack of information (69%).  In some cases, the proportion of employees aware of programs’ availability is 30% lower than the proportion of employers indicating they offer the program.  Since it is hard to engage employees in a program that they do not know exists, employers should focus on increasing awareness as a means to combat the primary driver of non-participation.  One suggestion would be to communicate wellness benefits through a multi-media strategy that is comprised of traditional (print) and modern (digital) forms of communication.  Also, employers should consider the specific demographics of their population when determining the emphasis of each media strategy.  With digital distribution, employers should use analytics (open rates, click rates, etc.) to assess if the effectiveness of these tools.

Additional barriers include inconvenience, concerns about privacy, and reluctance to participate.  Using modern technologies, crafting and communicating an employee-friendly privacy policy, and surveying employees are great ways to challenge these other barriers.

The survey also showed that 79% of participants say they are extremely satisfied with their employer’s program offering compared to 41% of employee non-participants.  Participants also indicated they are likelier than non-participants to stay with their employer, refer someone to the company, and be more productive.  A clear majority (70%) of participants reported that their program offering means their employer cares about them.  A report from the Global Wellness Institute indicated that employers perceived as “caring” by the their employees have a workforce that is healthier, more productive, and more engaged.


Category: Mobile Wellness

A global survey from GfK suggests that one out of three people online (33%) currently monitor or track their health or fitness via an online or mobile application, fitness wearable, or smartwatch.  As expected, the adoption levels in the 16 countries that were part of the survey varied.  China led the pack with 45% of their online population tracking their health digitally.  They were followed by Brazil and the United States (both at 29%), Germany (28%), and France (26%).  In 11 of the 16 countries, adoption was greater in the male population relative to female.  The age groups 20-29 and 30-39 had the highest levels of adoption with 39% and 41%, respectively.  When asked why the respondents used health and fitness technology, the top responses were to maintain or improve physical condition or fitness (55%) and motivation to exercise.  GfK conducted the online survey to more than 20,000 consumers aged 15 years or older.


With such a large and growing number of individuals embracing these technologies, employers would be wise to incorporate the consumer wellness technology movement into their corporate wellness programs rather than fight it.  Often unknowingly, employers fight the movement by requiring the use of proprietary pedometers from a vendor, not integrating with the latest consumer technologies, and/or requiring the use of proprietary portals/apps that interfere with the consumer technology user experience.  Survey results like this should direct employers to support, rather than compete, with the consumer technology market.  The result will be better engagement at a lower cost.

An ongoing concern with wearable devices and digital health apps have been their ability to sustainably engage users.  The survey results also sheds light on the retention challenges these technologies face.  It revealed that 18% of people used health and fitness technologies in the past but do not currently use them.  Many of these users will likely re-engage with the technology but how many is still unclear.  This is an important consideration for employers looking to embrace the consumer technology movement.  Employers should be concerned about building programs around these solutions, but a quick review into current employer-focused solutions will reveal that sustainable engagement is a far bigger issue with the current offerings that they are likely using.