Category: Mobile Wellness

Apple M7On Tuesday September 10th, Apple made its most significant health and wellness announcement to date.  If you keep up with mhealth (mobile health) news, you’ve probably read plenty on Apple’s M7 processor.  If you’re not an mhealth news junkie, then you may have missed the significance of Apple’s M7 announcement and it’s impact on the wellness market.

Apple’s new 5s iPhone will have two processors, the A7 and the M7.  The A7 is the main processor.  The M7 is a motion co-processor and works alongside the A7.  The M7 continuously measures motion data coming from the accelerometer, gyroscope, and compass without having to wakeup the main A7 chip.  By not waking up the A7 chip, the iPhone consumes less battery power when measuring motion.

The new iPhone is optimized for mobile wellness. 

Mobile health and wellness apps like Moves, which functions as a smartphone pedometer and uses the iPhone’s technology to track movement 24 hours a day will be able to do so while draining less battery power.  The M7 is a big win for mobile wellness apps.  Apple’s motion processor will lead to improved mobile wellness experiences and encourage users who had been concerned about their phone’s battery life to give mobile wellness another shot.

For Apple’s announcement of the M7:

Category: Engagement

The engineers behind the next generation of technology-powered smart cars know what their consumers demand: a high level of innovation in interface, experience and convenience. Why should wellness solution providers, who handle our most precious commodity – our health – be any less cutting-edge?

Veronica Combs wrote an article titled, “What the Car Industry Can Teach Healthcare About Appealing to Millennials.”  In this article, she notes the similarities between the “challenges car makers face and the ones healthcare leaders are trying to figure out.”

back-to-the-future-deloreanAccording to Combs, one of the similar challenges is that “young people have high expectations about interface, experience, and convenience.”  While these three qualities may be particularly true for a young population, Wellable believes they apply broadly, to all age demographics.  Interface, experience, and convenience must be carefully crafted to enhance a health and wellness experience that drives user engagement.

Below are a few ways that Wellable thinks about interface, experience, and convenience:

Wellness resources must be accessible.  Accessibility starts and ends with the user interface.  If the user can’t intuitively navigate the interface, frustration ensues, and user engagement diminishes.  Wellness data must tell a personal wellness story and be presented in an accessible and digestible format.

Wellness needs to be as enjoyable as possible.  A well-constructed wellness program optimizes the experience through a number of means.  Some users will enjoy the social experience while others will be motivated by peer-to-peer competition or personal goals and achievement.  A personalized wellness experience drives engagement.  Each individual’s wellness experience must be uniquely tailored to his or her needs, goals, interests, and lifestyle.

Wellness must be convenient.  Mobile wellness allows for users to engage in health and wellness resources on-demand 24/7.  On-demand 24/7 doesn’t mean wellness needs to be used around the clock.  In fact, the important of convenient wellness is that engagement occurs on each user’s terms – when he or she wants and not when it’s inconvenient.

Accessible interface, enjoyable experience, and convenient solution are cornerstones of Wellable’s high-engagement mobile wellness experience.  To find out more, reach out to Wellable today.

For Veronica Combs’ article:

Category: Mobile Wellness

In a recent article titled, “Why Can’t All My Sensors Get Along?” Michael Essany highlights the lack of meaningful connectivity among mobile wellness apps and devices.  Essany argues that while health and wellness resources are available, they are fragmented, live in their own bubble, and have yet to be connected to provide a holistic wellness solution.

man putting puzzle together

Wellable is the answer to Essany’s call for an interconnected “24/7 mobile health platform.”

Wellable’s mobile wellness platform connects health and wellness mobile apps and provides a meaningful, interconnected wellness experience for each user.  As mentioned in a previous blog post, Wellable builds a customized health and wellness ecosystem around each user.  This individual mobile wellness ecosystem learns, evolves, and becomes smarter as it matures.

Wellable believes there are a few features that are essential to achieve what Essany calls “interoperability among today’s leading and emerging mobile health technologies.”

Connectivity – seamless integration across multiple mobile wellness technologies

Aggregation – one place for the user to view, track, and assess health and wellness activity

Goals – ability for the user to set meaningful health and wellness goals and track activity in relation to those goals

Feedback – a technology platform that communicates to the user and provides user-specific advice and encouragement to optimize the mobile wellness experience

Customization – a platform that uses data, goals, and feedback analysis to become smarter and provide a unique and more customized experience for each user

For Michael Essany’s article:

To find out more about Wellable’s 24/7 mobile wellness ecosystem, reach out to Wellable today at

Category: Wellness

Nick Patel from Wellable answers this question for the Blue Cross Blue Shield Association’s Make Americans Healthier Challenge.

Nick discusses using mobile wellness to make prevention a priority and help keep Americans healthy.  Watch Wellable’s video to learn about the 6 key elements that make mobile wellness effective:

  • Distribution
  • Automated tracking
  • High engagement
  • Analytics
  • Feedback loop
  • Flexibility

Category: Corporate Wellness

Wellness programs allow hospitals to improve the health and lower the medical expenses of their patient population as well as employers, including their own.

hospital-art-toyWith the emergence of the ACO model,hospitals will broaden their focus beyond just treating the sick to keeping people healthy by preventing expensive hospital visits.  With most of the resources for a traditional wellness program (flu shots, biometric screenings, etc.) in-house, hospitals are well positioned to engage in population health management, and progressive institutions have already begun to deliver wellness programs with existing resources.  For example, two Florida hospitals have been experimenting with patient wellness programs.  “Since 2010, Florida Hospital has been offering a wellness program called ‘Change Your Life With Florida Hospital’ that provides rewards and encouragement for patients to make positive lifestyle changes.”  Another hospital in Florida, Halifax Health, just launched a similar program.

As hospitals begin to embrace more innovative technology-driven wellness solutions to drive higher engagement and more effective behavior change, progressive and modern solutions, such as mobile wellness, will be particularly helpful in engaging with and reducing the healthcare costs of difficult to reach populations.


Like other employers, hospitals want their employees to be healthy because healthy employees are cheaper to insure, more productive, miss fewer days of work, and are generally happier.  With the same resources used for population health management, hospitals can deliver wellness programs internally and externally to other employers.

As the mobile wellness movement continues to pick up steam, hospitals will be well positioned to deploy high-engagement mobile wellness to themselves and other employers.  According to one study, “By next year, 9 in 10 healthcare providers will use smartphones.”  With high employee smartphone adoption, hospitals will be able to seamlessly deploy mobile wellness solutions to employees.

For more on hospital wellness programs:

For more on healthcare provider mobile technology trends:

Reach out to Wellable to learn more about mobile wellness and how your hospital can offer high-engagement wellness programs.

Category: Mobile Wellness

As a result of the Affordable Care Act, each state is required to have an insurance exchange or marketplace where individuals can purchase health insurance.  The rise of individual health insurance marketplaces presents an opportunity for insurers to capture a new market of previously uninsured individuals.

With many insurers offering similar products on the insurance exchange, finding ways to differentiate from competitors will be essential.  Insurers will need to think beyond price and provider networks and find creative and innovative ways to differentiate and gain market share.

Wellness is a tool insurers can use to capture market share and differentiate from other competitors in the marketplace.  A properly designed wellness program encourages and rewards healthy behavior while simultaneously lowering health care costs – a win for consumers and a win for insurers.

Below are a few ways that an insurer can benefit from including an innovative mobile wellness program as a health plan feature:

Member Satisfaction
A wellness offering demonstrates a health plan’s alignment with member health.  Members will appreciate the opportunity to receive rewards for being healthy.

Big Data Care Management
Health insurers can leverage wellness data to provide real-time care management analytics to help manage members’ health and offer more robust, timely, and accurate services.

Lower Medical Expense For Health Plans and Consumers
Wellness programs can help improve the health of plan members by encouraging and rewarding members to track healthy activities through mobile apps.  Health plans benefit from healthy members who are less expensive to insure.

Attract The Elusive Young Adult Population
Insurers have had difficulty enticing young adults to purchase insurance on the individual market.  An innovative wellness program that leverages mobile smartphone technology will particularly resonate with a younger population.

Category: Mobile Wellness

Monday: You run 3 miles during lunch
Tuesday: You bike 2 miles to work instead of taking the bus
Wednesday: You read an article about the benefits of sleep
Thursday: You go to bed an hour earlier than normal
Friday: You opt for a spinach salad instead of a hamburger for lunch
Saturday: You refill your blood pressure medication at CVS
Sunday: You use coupons to buy locally grown avocados at Whole Foods

Your life is full of fragmented health and wellness decisions and activities.  Connecting these activities and making sense of them is a challenge.  With the help of innovative new technology, connecting these fragments in a meaningful way is now possible.

Wellable has built a technology platform that allows users to seamlessly connect fragmented health and wellness activities, decisions, and behaviors.

We call this an individual health and wellness ecosystem.UntitledThrough a platform that integrates with mobile apps, users can engage in, track, and improve health and wellness behavior across multiple apps.  Each user has a unique mobile wellness experience that is customized based on the user’s health and wellness needs and behaviors.

Ask us how Wellable can help build a health and wellness ecosystem for your employees.

Category: Wellness

Over 3.7 billion prescriptions are filled annually at US pharmacies.  Not included in this number are fresh produce prescriptions.  Yes, doctors are prescribing fresh produce.

Doctor-with-Prescription-PadLast week, New York City officials debuted a fresh produce prescription program at two city hospitals, Lincoln Medical Center and Harlem Hospital.   The goal of the Fruit and Vegetable Prescription Program (FVRx) is to help battle obesity and encourage at-risk populations to eat additional servings of fresh fruits and vegetables.

The produce prescription comes in the form of a subsidy.  A doctor provides each participating family member with a daily $1 subsidy that can be redeemed for fresh fruit and vegetables at participating farmers markets.

farmers marketAccording to NY Health Commissioner, Thomas Farley, the prescription program is “probably going to prevent an awful lot of disease in the long term than the medicines we tend to write prescriptions for.”

The Department of Agriculture is also exploring healthy eating programs.  The Department recently published the results of a study where they used financial incentives to encourage food stamp recipients to eat healthy.  The study found that “people on food stamps who received such incentives ate 25 percent more produce than [those] who did not.”

As with other health and wellness trends, prescribing produce will go mobile.  Though the concept is still relatively new, the days of handing out $1 food prescriptions are already numbered.  Be on the lookout for the emergence of mobile wellness apps to manage the process of prescribing healthy eating.

For more on NYC’s experiment with fruit and vegetable prescriptions:

For more on the Department of Agriculture’s study:

Category: Engagement

How many times did you check your smartphone today?

A 2011 study shows that on average, users check their smartphones 34 times a day.  An updated study published in 2013 showed this number has now risen to an astonishing 150 times a day for the average user.

smartphone pants

We live in a society of 24/7 accessibility.  Access to emails from a manager, tweets from a high school classmate, and celebrity fashion updates are all accessible with the touch of a finger, from anywhere in the world, day or night.

Now, corporate wellness is just as accessible.  Mobile wellness companies provide employers with the tools to administer a corporate wellness program using smartphone technology.  Mobile wellness puts the power of wellness at each employee’s fingertips.   Employees have greater flexibility to choose when and how to engage in wellness.  Mobile wellness is a corporate wellness program that doesn’t have to stay in the office.

Give your employees greater accessibility and freedom to customize an individual wellness solution using mobile technology and the result will be higher engagement and more effective healthy behavior change.

If the average smartphone user interacts with a smartphone 150 times a day, why not make a handful of those interactions wellness related…?

For more on smartphone use statistics:

Category: Mobile Wellness

According to a new IHS Electronics and Media report, sports and fitness mobile app installations are expected to grow to 248 million in 2017, a 60% increase from 2012.  Assuming this growth occurs, there will be a number of important consequences.  Here are a few:

Fitness Device and Accessory Market Growth: Some fitness apps require or can be enhanced by the use of a physical device or accessory.  As app installations increase, so will the demand for devices that facilitate or complement the app use.  A few leaders such as Fitbit or Jawbone have emerged, but a laundry list of competitors will enter the expanding market.

Massive Opportunity for Corporate Wellness Companies:  Mobile corporate wellness programs will see significant growth.  App technology improvements, increasing smartphone adoption, and growth of fitness app downloads will create the perfect storm for mobile wellness companies.  Consumer adoption will lead to enterprise adoption.  Corporate wellness programs that were once capital intensive and relied on bricks and mortar resources will leverage mobile technology to provide wellness to employees at a fraction of the cost.

Difficulty Navigating the App Market:  High download growth will incentivize development of more apps.  A greater volume of sports and fitness apps means a greater number of quality apps, but also a larger number of duds.  It will become increasingly challenging for users to navigate the app market and find the best apps.  A few organizations have emerged to provide a stamp of approval for clinical apps, but fitness apps do not benefit from a similar certification process.  Two groups will help curate the non-clinical health and wellness app market.  Technology, health, and wellness media outlets will aid the consumer market and wellness companies will help the enterprise market navigate the abundance of mobile apps.

Fewer Excuses:  I say this with some hesitation, but hopefully, there will be fewer excuses for not engaging in healthy activity.  Mobile app technology will make being health easier, cheaper, and more accessible.

For more on IHS Electronics and Media’s study: