Email Is Dying, Wellness Communications Need To Adjust


Category: Engagement

In case there was any doubt that messaging apps were the future of communication in the mobile-first era, a new study released this morning puts some solid numbers behind their traction, especially over email.  According to a report from App Annie, email is effectively dying among two age groups: (i) 13-24 and 25-44.  Both age groups spend… Read more »

Study: Little Evidence Supporting Standing Desks


Category: Facts and Research

If you walk into the office of a company focused on employee health, you will probably see at least one standing desk, and it may be a makeshift one.  The Wellable office even has a shared standing desk that sees regular use. Numerous studies show that too much sitting increases heart failure and disability risk… Read more »

Most Employers Tracked VOI Measures For Wellness Programs


Category: Corporate Wellness

A survey from the International Foundation of Employee Benefit Plans discovered that 28% of organizations are tracking the return on investment (ROI) for their employee wellness programs.  This is in contrast to the modern value on investment (VOI) perspective that continues to become more popular as an assessment methodology.  Half of the surveyed organizations were… Read more »

Survey: Usability Trumps Trustworthiness For Health Website Preferences


Category: Facts and Research

Results from the Sixth Annual Makovsky/Kelton “Pulse of Online Search” survey validates the importance of usability in health content.  “Consumers continue to leverage online search as a major source for health information and guidance – but despite clear opinions on the trustworthiness of different sources, ease-of-use appears more important than trust when it comes to… Read more »

Survey: Wearable And Mobile App Usage Doubled Since 2014


Category: Mobile Wellness

A new report on digital health, Accenture’s 2016 Consumer Survey On Patient Engagement, provides a great deal of insight into the consumer health and wellness landscape.  As such, employers and health plans would be wise to take note of some of the results.  Below are some of our favorite statistics from the survey and what it… Read more »

What To Do With Savings From Cutting Wasteful Wellness Spending


Category: Corporate Wellness

When speaking with employers, we often get asked the question: “You’re telling us to cut so many of the wellness programs we currently offer.  What do you suggest we do instead?”  It would be easy to propose that they just save the money, but that is giving up on the original strategy that drove them… Read more »

50% Of Employers Use Mobile Apps To Engage Employees In Their Health


Category: Engagement

A new survey by Xerox and the National Business Group on Health (NBGH) demonstrates the  willingness of employers to invest in emerging technologies aimed at improving employee wellbeing despite challenges measuring impact and return on investment.  The biannual survey examines the current use and future potential of four key technologies: (i) gamification, (ii) mobile technologies, (iii) wearable sensors,… Read more »

Millennials Define The New Dream Job


Category: Engagement

Millennials already make up more than a third of the work force.  By 2020, they will make up half.  The sheer size of this cohort makes them a focus point for all employers.  A survey from the National Society of High School Scholars offers a glimpse into the ambitions of the generation and provides insights… Read more »